Even though Google AdSense has been in use since 2003, many people are still skeptical of this free program that claims to maximize your revenue simply by displaying ads relevant to your online content on your website. I was one of those people until I stumbled across an article stating the top Google AdSense earners, who are actually real people just like me.
1. Markus Frind (PlentyOfFish.com): $300,000 per month
2. Kevin Rose (Digg.com): $250,000 per month
3. Jeremy Schoemaker (Shoemoney Media Group Inc): $140,000 per month
The list goes o
n and on; just Google it. How do these people do it?! Markus Frind, founder of the popular free dating website PlentyOfFish.com, states in an interview with Inc Magazine, “Pick a market in which the competition charges money for its services, build a lean operation with a dead simple free website, and pay for it using Google Adsense.” Now, he created his own website, but for those of us that aren’t tech savvy enough to design and develop our own website as well as incorporate quality SEO to drive traffic there, your web design partner can add Google AdSense to your site for a minimal fee.
Google Adsense can be placed on a wide variety of online content including site search results, websites, mobile web pages and applications, feeds, unused domain, and even error pages. A customized search engine can be placed on your site so visitors can search your site or the web from your website. Every click on an AdSense ad from here generates you revenue. AdSense Ads relevant to your site content can be placed on any and all of the pages on your website for visitors to browse and click. These ads can even be placed on the mobile version of your website, as well as RSS feeds on your blogs and videos. If you have multiple domains, place Google AdSense on the domains you currently have no content on or are not using. You can even place them on your 404 Error Pages.
With all the different places you can put Google Adsense ads, the ability to customize the ads is crucial. You can customize the ad unit, the color format, the search box, and the results page. You can do this yourself or have a designer do it for you so it looks more uniform to your website. You want the ads to stand out so visitors will click on them, but at the same time, you don’t want them to take attention away from the purpose of your website.
Google has even made it easier to track your earnings from Google Adsense with online reports. In order to obtain Google Adsense, you must set up an account with them, so when you want to know how much you’ve earned from clicks on your ads, just log in and view your online report. Once you have earned at least $100, you will receive a check around the end of the following month. The drawback is that you have to earn at least $100 before you can get paid.
Now that we have a better understanding of Google AdSense and how it works, ask if it’s right for you. Does your website generate enough quality traffic to provide numerous clicks to the AdSense Ads? Are you in a niche market with limited competitors where companies may pay more to advertise on your site? Do you want a simple way to earn more revenue where the possibilities are endless? If you answered yes to any of these questions, check out Google Adsense online or just pick up the phone and call your e-Solutions partner today for an evaluation to see how you can incorporate Google AdSense into your website.